One product I have already posted up here (the Marilyn headscarf) and there has been a tremendous reaction to them to which I am truly proud of. Another product I put a teaser photo up on Facebook which is a silk headscarf that I had a brilliant lady design the print for.
I met a lovely textiles designer by chance one day whilst working for a lingerie boutique in London last winter. Her name is the wonderful Luna DeLovely - a soul songstress/burlesque performer/textiles designer extroadinaire! She has since become a dear friend of mine and I knew she was the perfect person to contact to design an exclusive print for Betty Blue's. We decided the perfect product to design for would be a chiffon scarf for vintage girlies to protect their hair set in rollers, and I commissioned her to produce four different designs; Two for Autumn/Winter11/12 and a further two for Spring/Summer12.
So after lots of e-mails to and fro deciding the perfect prints, and having it printed at a UK digital printers, I sat down today to cut them all out so that I can send them off to have a little hem done at my factory in Wales. So without further ado here are some sneaky pics of the A/W designs showing the process I have to go through to make them after being printed:
My personal favourite design. On the roll before cutting them out! Scary stuff as they are expensive to get printed so if I go wrong..........well there is no option to go wrong!! I can't afford to!! |
The second A/W design and Luna DeLovelys favourite design :) all cut out ready to be sent to the factory with the Betty Blue's labels as well. |
The knickers have cute ruffly elastic and the babydoll also has lacey shoulder straps that you cannot see in this pic .....I have to keep some things a surprise teehee ;-) |
Betty :) |
This last outfit has been the bain of my existance! When starting up Betty Blue's I wanted to provide people with well priced, comfortable, snuggly and importantly British made loungwear. After all who wants to lye around their house in ugly sweat pants and a hoody, when you can recline in style and sophistiction! My whole brand exists on the concept of providing that warm and snuggly alternative to the aforementioned atrocities. But I have to say it is extremely difficult to source and make well priced small runs of garments in the UK. As a result I fear that I may have priced out a few customers as in relation to the likes of "Primarni" and "New Look", although their products are very different in style to mine, I can in NO way match their price point. But as my brand is in a "Vintage" style, I think my customer will appreciate the fact the designs are on the glam side and not be expecting high street prices. I could go on and on about price point as raw fabric costs have sky rocketed in the last 18 months, but I don't want to bore you! But all I will say is that for the amount of skill and work that has gone into all of my products, they are very well priced, even if a few may think they are expensive. And I should also say because small runs are being produced (apart from continual signature lines) you are getting peace in the knowledge that only a handful of people will own the same items. Anyway rant about price point over here is a teaser of the colours you can get the siren suit in :) :
Seasonal colours of "Moss Green" and "Aubergine" as well as Black |
So I hope this update has helped you understand what I do from day to day and I will leave you all with the following picture:
This is what happens when I get up and dressed at 5am......odly no one told me I was wearing a strange combination of clothes! Think they thought I'm "arty" because I'm a designer haha |
Betty xxx
Looking forward to the photoshoot post! can't wait for the other items, as I adore my marilyn scarf! People who say they are expensive, don't appreciate the glam/finer things in life :) xx
ReplyDeleteI can't wait to show you all the photoshoot pics! It was a great day and the models could not have done a better job :),they were fab! SO happy with the results.
ReplyDeletePrice point is always going to be a tricky one whatever the market/price point - I was genuinely outraged at the price of slippers at Marks and Spencer the other day lol, £15!! for something my dog will end up chewing, then I realised I was being a bit penny pinching and need something to keep my feet warm this winter!